Work
Colangelo & Partners, Account Supervisor
January 2016 - present
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Responsible for managing client accounts, assembling teams, and executing deliverables.
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Manage account priorities, train team members, main contact to client.
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Lead brainstorming for large-scale events (Tales of the Cocktail, Spain’s Great Match) for trade and consumer campaigns.
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Original pitch development for press and influencers
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Develop experiences (press trips, tastings) for journalists and consumers domestically and abroad
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Lead writer on new business proposals for agency strategy
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Media relations lead for top-tier wine, spirits, and food accounts (media, trade, influencers).
Kristen Green Public Relations, Senior Publicist
January 2015 - December2016
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Developed press materials: releases, biographies, pitches, proposals, itineraries, speeches
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Assisted in creating compelling network television segments with producers, editors and celebrity clientele
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Maintained strong relationships with key members of the trade and media
Copywriter, Devito/Verdi
2014 - 2016
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Provided pitch angles and copywriting services for ad clients: Aerosoles, Gildan Apparel, Silky Secrets
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Developed voice for VIP Rewards campaigns, newsletters and e-mail marketing
Editorial Research Assistant, Poets & Writers
July 2014
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Researched all accredited full residency and low residency MFA programs in the United States
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Fact checked and edited copy as needed for marketing purposes
Education
Sarah Lawrence College, MFA 2011
St. Lawrence University, BA 2006
Recommendations
Chef Tanya Holland,
Award-winning, Bravo's Top Chef, Author and Restauranteur, Brown Sugar Kitchen
One of the most important tools in PR is being able to write well and tell a great story and Victoria's creative writing education gives her an advantage in this area. I found that she was able to get to the heart and the root of the messaging for my brand to create a cohesive vision that was both engaging and authentic. I also loved working with Victoria because she's a great listener, who earnestly wants to know her client's true values and goals. We accomplished a lot!
Melissa Faliveno,
Former Senior Editor at Poets & Writers
Victoria Cooper is a powerhouse. She's smart, motivated, reliable, and wholly original—a creative thinker with innovative ideas, who not only gets things done but loves a challenge, and delights in looking outside the box to find new ways to approach any task. Whether on the page, in the office, or at an event, she's not only capable but also funny, positive, and a total joy to be around. In short, Cooper is a force, and I would want her in my corner on any creative project.
Michelle Goldblum,
co-founder of Soul Camp
Victoria Cooper is a strategic force. Her brilliance shines through through her writing, through her insights & recommendations, and through even the simplest conversations with her! Any organization would be lucky to have her on their creative team.
References
Chef Tanya Holland,
Award-winning Chef, Author and
Restauranteur, Brown Sugar Kitchen
Piotr Pozna,
President and CEO of the ISWR
Achievements
Chef Tanya Holland U.S. Consulate General Tour in Kazakstan
In 2015, I helped to coordinate the U.S. Consulate General's Third Annual Culinary Diplomacy program, “Taste of America: Soul Food” with Chef Tanya Holland. The program, which took place in Kazakhstan, included food demonstrations, insights on entrepreneurship, and explored the diverse ethnic cuisine of Kazakhstan. Chef Tanya Holland, who is known for her inventive takes on modern soul food as well as comfort classics, visited Almaty, Shymkent, Sairam, Pavlodar and Astana.
Diplomático Rum Tradition Range Launch
I created a premiere luxury event welcoming Diplomático Rum's newest expressions. At NYC's iconinc Bowery Hotel, 120 guests and industry professionals from Canada, Miami, Latina and North America and Venezuela enjoyed an evening with the Master Blender. Components of the evening included photography, videography, a live band, cigar roller, photo experience and custom cocktails.
Press Trip To Galicia
I secured seven top-tier wine and lifestyle journalists for a premier press trip to Galicia where we visited over fourteen wineries across the wine D.O.'s of Bierzo, Ribeira Sacra and Valdeorras. I helped to coordinate all media relations, travel logistics, and transactions. Direct press coverage resulted in articles in Wine Enthusiast, The Independent UK, Nomacorc, Tasting Panel Magazine and Bloomberg.